Everything sells, if you know how to convince the public to dig deep into their wallets and purses. In these economically-challenged times when we should be saving not spending, the clamour for must-have goods – or goods we’ve been told are must-have – is as strong as ever. The Joneses is a timely satire about consumerism run rampant and the catastrophe that awaits a credit-driven society determined to buy now and pay later – much, much later.