Anyone for viral marketing?

For some time now the JJ Abrams/Steven Spielberg super project, Super 8, has been an unidentified object hovering at the edge of film journalism. It’s drawn plenty of attention – most of it focusing on what on Earth (or perhaps not on Earth?) the film is all about. With this latest piece of casting news, could the mystery finally be unravelling? No, probably not.

Just in time for the weeked, Paranormal Activity was released in th UK last week. Whether it’ll replicate its startling performance at the US box office is a matter for audiences (and if they’re brave enough to go and watch it) – but one thing’s for certain: we’ll certainly be seeing more of its now hot-property director Oren Peli.